Always one more creative idea!
At the beginning there’s the idea. And a sketch. Then the path to the finished product isn’t just a creative one. Intensive work at the computer, the drawing board and in the workshop all lead towards the final goal.
Our designers design and reject, draw sketches and build first models. Only when all of the criteria for a great product have been fulfilled does the new product go into production.
Our Innovations in numbers:
nine designers and two graphic artists design around 250 play and living ideas a year, which are then sold in 50 countries. The attention to detail makes all 1,500 HABA products unique!
Meet five of our designers: